Shade: 500 Mauve On (cool purple pink)

A luxury, long-lasting lipstick with vibrant high-impact color payoff and moisturizing comfort for smooth, beautifully defined lips.

This lipstick delivers rich, stay-true color with a soft, dewy shine and up to 11-hour wear. The creamy texture glides on effortlessly, leaving lips smooth and comfortable. Lightweight and non-sticky, the 91 percent skincare-based formula keeps lips soft and hydrated all day. It’s encased in signature heart-shape packaging.

Clinical Results: In a consumer test with 108 participants (ages 18-65) with daily product use:

– 11-hour hydrated lip feel

– 91% skincare based

– 100% said the product is easy to apply

– 98% said the product glides easily on lips

– 96% said the product applies evenly on the lips

– 93% said the texture feels lightweight

– 94% said the product does not feel sticky